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About BBA (Bachelor of Business Administration)

BBA or Bachelor of Business Administration is a well-rounded business management program designed to train students in business management. This program enables candidates to pursue a career in different branches of business administration and management including finance, marketing, human resource management, and many more.

As one of the best BBA colleges in Bihar, Sandip University offers a cutting-edge BBA program to candidates who want to pursue a global career in business management. The program is spread across three years and six semesters to provide students with industry-relevant knowledge and training. Students are trained through case studies, assignments, workshops, guest lectures, industry visits, and compulsory internships.

The course curriculum of BBA at Sandip University is designed after careful consultation with business experts to strike the right balance of theoretical knowledge and skill-based pedagogy. Since this is a professional course, candidates can enter the job market upon graduation and build a thriving career in the field of their choice.

Salient Features

Infrastructural Facilities

  • Modern state-of-the-art infrastructure.
  • Updated and innovative curriculum aligned with the UGC and AICTE-CBC norms.
  • Highly qualified and experienced faculty members.
  • Modern-age classrooms with LED and modern in-class infrastructure.
  • Departmental library with the latest editions with a well-equipped seating facility.
  • Modern and well-equipped hostel facilities.

International Networks

  • The Department has signed MoUs for Industry and Institution interaction.
  • Long tradition of organizing guest lectures, training workshops, and faculty development programs.
  • Networks for national and international placements.
  • Networks with global/international universities which help the students in student exchange programs and getting an international placement.

Innovative and Creative Curriculum

  • Technologically updated curriculum with the latest knowledge and trends in the field.
  • Student-centric curriculum which is continuously updated to make it relevant to the current advancements in the field.
  • Curriculum embedded with global and international trends, which helps the students to work and study further in a globalized international setting.


  • Our vision for the BBA course at Sandip University is to be recognized as a premier program that sets new standards in business education, producing graduates who lead with integrity, adaptability, and a profound understanding of business complexities. We envision a learning environment that fosters creativity, critical thinking, and a spirit of inquiry, inspiring students to challenge conventional norms and drive positive change in their chosen fields. Through cutting-edge curriculum, experiential learning opportunities, and industry collaborations, we aim to empower our students to be at the forefront of innovation and contribute significantly to the advancement of the global business community.


  • To be one of the best management colleges in Madhubani Bihar.
  • To provide the best possible learning environment for the students to become efficient professionals
  • At Sandip University, the Bachelor of Business Administration (BBA) program is dedicated to cultivating well-rounded, skilled, and socially responsible individuals equipped to thrive in the dynamic global business landscape.
  • To provide a comprehensive and innovative learning experience that empowers students with the knowledge, skills, and ethical values necessary to become competent leaders, entrepreneurs, and professionals in the business world.

Career Opportunities in BBA (Bachelor of Business Administration)

Financial management

Marketing Executive

A marketing executive is tasked with conducting relevant market surveys, drawing up executable promotional campaigns, and studying the strategies of competitive brands.

Financial management

HR Executive

A human resource executive is responsible for conducting tasks related to recruitment, employee orientation programs, payroll, events, and much more.

Financial management

Sales Executive

Sales executives are professionals who work in tandem with the marketing team to sell products directly to customers and increase an organisation’s sales revenue.

Financial management

Branding Executive

Branding executives are professionals who implement strategies to boost a brand’s image among customers, monitor customer experience and brand loyalty, and enhance a brand’s equity.

StructureProgram Structure

Management Concept & Practices Managerial Economics
Accounting Business Mathematics
Practical in Excel Applications for Business Advanced English
Advanced English Business Organization
Cost Accounting Quantitative Techniques for business Decisions
Organizational Behaviour Practical in Cost Accounting
Computer Application
Financial Management Industrial Relation & Labour Law
Human Resource Management Research Methodology
Marketing Management
Management Information System Entrepreneurship Development
Business Law Business Ethics & Values
Project & Event Management
Specialization : BBA (Finance)
Strategic Management International Business
Advanced Financial Management Financial Market & Service
Risk Management and Insurance
Specialization : BBA (Human Resource)
Strategic Management International Business
Strategic HumanResource Management Employee Welfare and Social Security
Human Resource Accounting Human Resource Planing
Specialization : BBA (Marketing)
Strategic Management International Business
Service Marketing Consumer Behaviour
Advertising and Brand Management Sale Management
Specialization : BBA Finance
Security Analysis & Investment International Finance
Banking & Financial Institution Financial Statistic Corporate Tax
Industrial Training & Project work
Specialization : BBA Human Resource
Training & Development Performance Management
Human Resource Information System Organizational Changes
Labour Law Industrial Training & Project work
Specialization : BBA Marketing
Supply Chain Management Customer Chain Management
Retail Management Rular & Agricultural Marketing
International Marketing Industrial Training & Project work

Fee Structure & Eligibility

Programme Sem Year Mode Eligibility Fees Per Year
BBA (Bachelor of Business Administration ) 6 3 Sem 10 + 2 Level examination in Any discipline from any recognised Board / Council with minimum 50% Marks. Rs. 75,000/-


  • Hostel Type 01: ₹70,000 /- (Per Year)
  • Hostel Type 02: ₹60,000 /- (Per Year)
  • Forms and Prospectus: ₹500 /- (One Time)
  • Transportation Fees: As applicable based on route and pickup point
  • Uniform Cost: ₹5,500/- (One Time)
  • Convocation and Certificate : ₹3,000 /-
  • Note: During vacation food will not be served in hostel and students will have to vacate the room
  • Registration fees for Diploma & B.Sc. Agriculture: ₹5500/-
  • For all other Courses: ₹2500/-

Labs & Classroom